Succesful case

MOVISTAR: ELEGÍ CONECTARTE

Objective

Amplification in networks of the brand’s new communication platform and generation of conversation with new audiences.

The Strategy

With the slogan of putting the concept of “choosing” into practice, each influencer challenged his followers to “choose” a specific content to collaboratively create a content “together”

The Results

Estimated potential reach (impressions):
11.000.000
Social media impressions(FB,INS,TW):
10.244.086
Engagement total:
153.234

Succesful Cases